Showing posts with label golf course. Show all posts
Showing posts with label golf course. Show all posts

Tuesday, 16 February 2016

Dundonald Interview - part three


Here is the final instalment of an interview with professional golf photographer Mark Alexander regarding a recent shoot at Dundonald Links.


On an 18-hole course, such as Dundonald Links, is there a strategy you bring to the shoot?

Every hole is shot and most holes will be shot from a number of different directions using different lenses and types of lights. I tend to shoot early in the morning and late in the evening. Different light provides different story-telling platforms as each hole will look different in the morning compared to what it looks like in the evening. The way the shadows fall across the fairways or the way the saturated light falls onto the green creates a different emphasis on the design, which, for a beautiful course like Dundonald, you really want to highlight.


What is a day on the course like for you?

Dundonald was shot at the start of October. Although the weather can be more changeable in Scotland, it can also be quite beautiful at this time of year. Number one, the light becomes lower in the sky which gives you beautiful saturation and great colours, and also, it stays lower in the sky for longer throughout the day. Fortunately the sun comes up a little later, so I’ll be out on the course by about 7 am and then the sun comes up by about 7.30am. I normally won’t leave the course until about 6:30-7pm at night.

In the middle of the day, the light is too high in the sky so that’s when I nip off for a bit of lunch and a breather. By contrast, in the summer when the sun is up very early, I have a good period of light at the start of the day (from 4:30am onward) and at the end of the day (until about 9:30pm). During the late morning and early afternoon, the sun becomes too high in the sky. Thus during the summer, the good light is bookended to those two periods. In the winter, these periods of good light almost merge together making it a longer day.


What kind of camera do you use?

I use canon, and have done all my life. On this shoot I was using a 5D Mark II and 5D mark III and my main lenses were a Canon EF 70-200mm f/4L IS USM lens and a Canon EF 16-35mm f/2.8L II USM lens.


Is there much to be done to the photos after you’ve taken them? What kind of processing do they undergo?

I shoot in RAW, which provides me with the greatest quality of image possible and I process them in what is called the digital darkroom, in much the same way as old films were processed. The main purpose of that is to reproduce what I saw in the field and to produce a file to the highest possible standards. It takes a bit longer to do it this way, but I think it is worth it. My objective is to convey what I saw when I was on the course – it is certainly not to put in any detail that wasn’t there originally. 

Wednesday, 28 October 2015

Link up with the European Institute of Golf Course Architects


Some exciting news from the European Institute of Golf Course Architects - great to be associated with this fine organisation. See EIGCA's press release below...


PHOTOGRAPHER MARK ALEXANDER BECOMES LATEST EIGCA CONSULTANT PARTNER

The European Institute of Golf Course Architects is delighted to announce that Mark Alexander has become a Consultant Partner.

Mark Alexander
Mark is an award-winning golf photographer whose work is used to bring marketing and advertising campaigns to life in leading golf and travel magazines.
Commissioned by golf clubs, resorts, tourism bodies and magazines, Mark’s photographs capture the beauty of some of the world’s best known golf courses. He is also an accomplished architectural, reportage and portrait photographer and has been commissioned by global organisations to shoot personalities and projects for worldwide audiences.
During the Scottish Open at Gullane an exclusive set of Mark’s photographs, capturing some of Scotland’s most admired golf courses, was exhibited at Gullane Art Gallery.
EIGCA Executive Officer, Julia Green, welcomed Mark as a Consultant Partner, saying: “I am so pleased that Mark has become the latest to join our growing list of Consultant Partners. Mark has had a close association with the EIGCA for a number of years and I am delighted that he has decided to formalise that relationship by becoming a Consultant Partner. We very much look forward to welcoming him officially at our Annual Meeting in April next year.”
Consultant Partners are given the opportunity to meet and interact with EIGCA members and the wider golfing industry at the EIGCA annual meeting and may attend continuing professional development events. They are also included in the Consultant Partner database on the EIGCA website. Only EIGCA partners are granted direct access to the membership.
For more information on the Consultant Partnership Programme please click here
For more information on Mark Alexander’s work, please go to www.markalexanderphotography.co.uk

Tuesday, 23 June 2015

Gallery first for golf photographer - press release


Check out the exciting news from Mark Alexander Photography...


Prestigious gallery FIRST for
Scottish golf PHOTOGRAPHER

Renowned Scottish golf course photographer Mark Alexander will become the first photographer to exhibit his work at one of Scotland’s most prestigious art galleries next month. The internationally acclaimed photographer will showcase a selection of his sought-after images at Gullane Art Gallery during July coinciding with the Aberdeen Asset Management Scottish Open taking place at Gullane Golf Club.

Alexander will present an exclusive set of 12 framed images capturing some of Scotland’s most admired golf courses including Muirfield, North Berwick and Gullane itself, all of which are part of Scotland’s Golf Coast. The exhibition will also consist of images from Alexander’s home town St Andrews and the famous Old Course which will host this year’s 144th Open Championship also in July.

Alexander, whose work appeared recently on the front cover of Great Golf and Golf World magazines following shoots in New Zealand and at Prestwick Golf Club, is delighted to present his work to the public. “I am often commissioned by golf clubs, resorts, tourism bodies and magazines to photograph courses, but seldom do I present my work to the general public. For me, this is an exciting opportunity to showcase my work on a large scale at a fantastic venue. It is also a tangible way of highlighting the beauty of some of Scotland’s most notable courses. I certainly hope the crowds flocking to Gullane this summer will enjoy it.”

The stunning high-resolution images range in size from 18”x12” to 34”x12” super panoramas. Each limited edition framed print has been signed by the photographer and is presented in a deep-bevel single mount within a wide wooden frame along with a certificate of authentication that includes information of how the image was captured, including specific details such as the time and date at which the shutter was released (the earliest image was taken at 5:08am and the latest at 9:10pm).

For Gullane Art Gallery, this is the first time any form of photography has featured in the prominent outlet. As Roy McGregor, gallery owner, points out, it was a unique opportunity worth exploring. “In many ways, this is a time of firsts – this is the first time we have exhibited photography of any kind and it is also the first time the Scottish Open has been held at Gullane. We felt this was an exceptional opportunity to showcase the work of one of the country’s leading image makers, especially one who has pulled together such a compelling collection of stunning images that have never been seen by the public before.”

He continued: “Quite apart from the obvious technical quality of the work, I have been particularly struck by the artistic approach of the composition and tone; these are more than photographs, they are works of art. We have already received notes of interest about his work. This will be a must-visit for any golf fan or lovers of beautiful landscapes.”

Alexander, who is based in Fife but travels the world photographing golf courses, continues to be in high demand. Last year he became the first commissioned photographer to capture the historic course at Prestwick and has produced a set of three consecutive sell-out calendars for the St Andrews Links Trust culminating in the 2015 special Open Championship edition. This year he is photographing a selection of golf courses for hotel giant Marriott.

Alexander’s golf photography exhibition in the Red Jug Room at Gullane Art Gallery will consist of 12 large, limited-edition framed prints which will also be available unframed. Gullane Art Gallery will host an Open Day on Saturday 4th July which will officially launch Alexander’s work during the month-long exhibition.

- ends -



Note to editors

1) Mark Alexander is an award-winning golf course photographer and established journalist. He is a member of IAGTO and IGTWA.
2) His images have appeared in magazines such as Golf Digest, Links Magazine, Golf World, Today’s Golfer, Golf Monthly, Golf Course Architecture and Golf Illustrated.

3) Alexander is based in Fife but travels the world shooting golf courses for resorts, architects and golf clubs. He has over 125 courses showcased on his website – www.markalexanderphotography.co.uk
4) He has been commissioned by several entities including St Andrews Links Trust, Turnberry, Prestwick, La Manga, Finca Cortesin, Royal Lytham & St Annes, Northern Ireland Tourism Board, VisitScotland, Glenmorangie and Ralph Lauren.
5) In 2009, Alexander picked up Creativefife’s Best Commercial Photograph award for a portfolio of images depicting Turnberry’s Ailsa course.
  6) The attached image is of hole 17 on Gullane No.1
7) For more information about Mark Alexander, visit www.markalexanderphotography.co.uk.
8) For more information on Gullane Art Gallery, visit www.gullaneartgallery.co.uk


For further quotes, interview opportunities and images, contact yvonne@thewordassociation.biz or call Yvonne Alexander on:

Office:            +44 (0) 1337 858 807
Out of hours:  +44 (0) 7976 369 260

TWA    

Press release distributed by The Word Association
www.thewordassociation.biz



Monday, 27 April 2015

Kiwi Call II - Paraparaumu Beach Golf Club


Here's the second installment of my New Zealand adventure. Enjoy.

Missing links
[Next up] I visited Paraparaumu Beach Golf Club which is a 45-minute drive north of Wellington; New Zealand’s capital, and a world away from the extravagance of The Hills.

Here there is tradition, sandy soils and rippled fairways. With the Kapiti Coast providing sea breezes, Paraparaumu is a true links test defined by pot bunkers and uneven stances. Designed in 1949 by Alex Russell, onetime partner of Dr Alister MacKenzie, this is golf in its purest form seasoned by salty air and sandy lies. So authentic was it I had to remind myself that I was in New Zealand and not Scotland.



“I loved it instantly,” noted former New Zealand Open champion Peter Thomson. “We have nothing like it in Australia.” While the five times Open Championship winner clearly has a soft spot for this links layout, it turns out it is also a bit of a one-off in New Zealand as well.

“We don’t have a lot of classic links,” says general manager Leo Barber, “and links golf is a particular taste, so not everyone gets it. International visitors from the UK and Europe love it, while some Americans don’t.”



Debates around the merits of links golf reverberate around clubhouses the world over. In my opinion, Paraparaumu is a little slice of links heaven going for a song at NZ$150. For all the right reasons, it encourages you to play the ball on the ground to use the contours to get the ball close, especially when it’s windy.


“The wind is a big part of Paraparaumu,” says Barber. “It’s something we embrace, along with firm surfaces and brown grass. We let the course change with the seasons – it’s not springtime all year round. In the middle of summer it will bake and go golden, and in the winter it will turn green and play a little softer. That’s golf; it changes with the seasons.”


Wednesday, 8 April 2015

Kiwi Call - The Hills


A trip to New Zealand provided me with an opportunity to photograph some wonderful golf courses. Here's the first of four blogs about the trip which are based on excerpts from an article I wrote for Great Golf magazine. Enjoy.

Over the Hills

New Zealand is the most beautiful place you are ever likely to visit - bar none. It was worth the debilitating jet lag and lingering fatigue (which strikes with vengeance on the return leg) to witness this stunning country. Indeed the decision to strike it off my Bucket List was justified as soon as I stepped off the plane at Auckland on the North Island. By the time I reached Queenstown on the South Island, my satisfied smile had grown into a broad Cheshire Cat grin.



I was here to photograph the ultra-exclusive venue of the 2015 New Zealand Open – The Hills, and the juxtaposition of a championship course surrounded by a glacial valley with jaw-dropping views filled me with joy and excitement.

To be honest, I knew little about the layout before I arrived, and would have known even less if I hadn’t spotted the cheque-book sized name plate on the wooden gate modestly confirming this as the official point of entry. Once inside, the meandering road towards the clubhouse gave little away and it wasn’t until I stood on the first tee that I properly saw what this course was all about.



What lay in front of me was a deeply undulating fairway leading up to a plateau green with an enormous mountain range providing a stunning backdrop. This was golf on a grand scale, and if that’s the kind of thing that gets your golf juices flowing then The Hills could cause a flood. This is epic golf where bare rock faces bank against smooth greens and long, flowing grasses define meticulously cut fairways. Add in the occasional sculpture framed by the dramatic landscape and you have a very special place indeed.

“He has very high expectations and an incredible eye for detail,” explains Craig Palmer describing the club’s owner Sir Michael Hill who heads up one of the world’s leading jewellery brands. “He wants this to be as good as there is.”




The director of golf has been at The Hills for six years and now manages a club that employs 25 greenkeepers and has attracted 200 member families. He says he still accepts some non-member bookings, but admits the goal is to become purely private at some point. My advice is to get in while you still can.



For more images of The Hills, visit http://www.markalexanderphotography.co.uk/TheHills/

Thursday, 26 March 2015

New Zealand photography

Towards the end of last year, I completed four commissioned shoots in New Zealand. It was an incredible trip to a fantastic country. Here's the story...


26 March 2015

Scottish photographer
TEES IT UP DOWN UNDER

The recently formed Golf Tourism New Zealand (GTNZ) group has announced the completion of an exciting photography project that has incorporated some of the country’s best golf offerings including the host of this year’s New Zealand Open. Award-winning golf photographer Mark Alexander was commissioned by members of the group to shoot some of New Zealand’s top golf courses including The Hills.

The assignment saw the Scottish photographer take in some of the finest tracks on both the North and South islands including New Zealand’s most established layouts. Shooting in December, Alexander visited four clubs including The Hills Golf Club outside of Queenstown; host to this year’s New Zealand Open, and Paraparaumu Beach Golf Club which is widely regarded as one of the best links courses in the southern hemisphere. The stunning inland courses of Wairakei and Manawatu were also captured by the photographer who is based at the Home of Golf.

Ryan Brandeburg, executive director of GTNZ, was delighted Alexander could make the trip: “Part of our new golf initiative is to improve print and digital media,” he said. “The chance to offer the services of an internationally renowned photographer like Mark was a great opportunity. When we spoke to the golf courses, everyone saw the benefit of engaging Mark. With our location in the South Pacific, the frequency of a visiting golf photographer of Mark’s caliber is rare.”

He continued: “Golf courses are living, breathing assets that constantly change. We jumped at the chance to utilise Mark’s skills to capture some of New Zealand’s best golf courses in the peak of our summer.”

The commissioned shoots produced an extensive portfolio of landscape, portrait and panoramic images. Leo Barber, general manager of Paraparaumu Beach Golf Club, said he was thrilled with the results. “Mark has built up a reputation as one of the world’s leading golf course photographers and his work with links courses in particular impressed us, so we were delighted to have the opportunity to host Mark and have his lens bring our course alive with some superb photography.”

The resulting images will be used by participating clubs to boost their marketing and promotional efforts both within New Zealand and internationally. Between 2008 and 2012, no fewer than 280,000 golf tourists visited New Zealand, but as Alexander noted, New Zealand isn’t a regular stop-off for travelling golfers – yet.

“Photographing these beautiful golf courses was a great privilege,” he said. “I had never been to New Zealand before but the landscape, scenery and fantastic courses made for a memorable trip. It was extremely busy, but I fell in love with the place. Like Scotland, there is something for everyone and I am thrilled the courses that took part in the project are pleased with the final results. I hope my images attract golfers to play these internationally recognised courses as well as experience the best golf New Zealand has to offer.”

Manawatu Golf Club, New Zealand’s oldest golf course, also commissioned Alexander. “When we looked through Mark’s previous work, we were really excited about having him photograph our course,” said Michael Williams, Manawatu’s general manager. “The photographs we have received didn’t disappoint and will be really helpful when we refresh our website and promote our club as a place to play for visitors.”

Wairakei Golf & Sanctuary, located close to Lake Taupo, is also benefitting from Alexander’s photography. David Park, operations manager at the unique golf venue, says Alexander has produced a set of images that capture the essence of Wairakei. “We are extremely happy with the images Mark has supplied. He has taken shots from different angles and with different lighting from other photographers that we have used before. We found Mark easy to work with and very professional in everything he did for us.”

Alexander, who is based in Fife but travels the world photographing golf courses, continues to be in high demand. Last year he became the first commissioned photographer to photograph Prestwick in its 162-year history and produced a set of three consecutive sell-out calendars for the St Andrews Links Trust, culminating in the 2015 special Open Championship edition. He is planning a return visit to New Zealand to carry out more work.

To view Alexander’s work, visit www.markalexanderphotography.co.uk

- ends -


Note to editors

1) Mark Alexander is an award-winning golf course photographer and established journalist. His work has appeared in consumer magazines, newspapers and b2b titles.
2) His images have appeared in magazines such as Golf Digest, Links Magazine, Golf World, Today’s Golfer, Golf Monthly, Golf Course Architecture and Golf Illustrated.
3) Alexander is based in Fife but travels across the world shooting golf courses for resorts, architects and golf clubs. He has over 125 courses showcased on his website – www.markalexanderphotography.co.uk
4) He has been commissioned by several entities including St Andrews Links Trust, Turnberry, Prestwick, La Manga, Finca Cortesin, Royal Lytham & St Annes, Northern Ireland Tourism Board, VisitScotland, Glenmorangie and Ralph Lauren.
5) In 2009, Alexander picked up Creativefife’s Best Commercial Photograph award for a portfolio of images depicting Turnberry’s Ailsa course.
6) For more information about Mark Alexander, visit www.markalexanderphotography.co.uk.
7) The attached images are (from left to right);


For further quotes, interview opportunities and images, contact yvonne@thewordassociation.biz or call Yvonne Alexander on:

Office:            +44 (0) 1337 858807
Out of hours: +44 (0) 7976 369 260

TWA    

Press release distributed by The Word Association
www.thewordassociation.biz


Wednesday, 24 September 2014

Press release: Picture perfect Prestwick

I recently shot the beautiful Prestwick Golf Club. Here's all the details...


15th September 2014

Legendary club puts
itself in the frame
For the first time in its 163-year history, Prestwick Golf Club has commissioned a professional photographer to capture the spirit of the historic links. The renowned club took the unprecedented step during the 143rd Open Championship in July, when award-winning photographer Mark Alexander completed a detailed shoot of the course and club.

This is the first time we have specifically commissioned photography for the club, explained Ken Goodwin, Secretary of Prestwick Golf Club, the birthplace of the Open Championship. “Over the years, many photographers have visited the club, but this is the first time we have proactively brought in a photographer. Websites are the first port of call for people wanting to visit golf clubs, so as the technology has evolved so has our need for better imagery to promote our club.

The comprehensive shoot, which incorporated course photography, internal imagery, action shots and pictures of official replicas of the famous Claret Jug and Championship Belt, took place over two six-hour sessions spanning two days. “It was a great privilege and wonderful experience to photograph Prestwick,” said Alexander. “The place is bathed in history and yet the course is still relevant, quirky and exciting. That’s what I wanted to capture in the images – the unique nature of this very special place.”

He continued: “To be the first commissioned photographer to shoot the course and clubhouse was particularly important considering the history and everything that has taken place here. It is one of golf’s greatest treasures, and creating imagery for it has been inspiring.”

With the last images being taken at 9:30pm and the first being shot at 5:30am the following morning, Alexander was able to shoot the famous course from a number of angles using the scintillating west coast light. The resulting portfolio of high-resolution photography will form a cornerstone of the clubs future marketing materials and promotional activities. Our existing images were rather flat, Goodwin explained. They had served a purpose but it was time for something new; something more vibrant.

He continued: The Committee has been particularly delighted with the images because they are now in a position to compare the before and the after. Before, when we were asked by magazines for images, what we had simply wasnt up to scratch. We really needed images that would reflect the history, the welcome at the club and the golf course, and thats what we got by working with Mark.

As well as using the Claret Jug as a prop, Alexander also drafted in the club’s Head PGA professional David Fleming and his senior assistant Nicky Sinclair, who posed for the camera during the shoot. Marks photography of Prestwick captures the unique style of our classic old Tom Morris seaside links, perfectly highlighting the contrast between tall fescue grasses and tight undulating fairways, said Fleming.

The classic links at Prestwick hosted the first 12 Open Championships and then jointly held the tournament with The Royal and Ancient Golf Club of St Andrews and The Honourable Company of Edinburgh Golfers. As a result, only the Old Course in St Andrews has hosted more Open Championships than Prestwick.

Not surprisingly, the club and its famous links have amassed a number of admirers over the years including four-times Major winner Ernie Els who described Prestwick as one of the best golf experiences in the world. Now, with a new set of images with which to promote itself, the club is hoping to attract a new band of followers.

The images go far beyond just pictures of the golf course,said Goodwin. We now have internal shots that give visitors a feel for what Prestwick is about. Its not just about the golf course; its about understanding the history and the welcome. We really needed images that reflect that, and thats what we got.

- ends -


Note to editors

1) Prestwick Golf Club was founded in 1851 by a group of 57 members. It is situated half an hour
s drive south west of Glasgow on Ayrshires famous golfing coast.

2) The first Open Championship was held at Prestwick in 1860. The winner was Willie Park from Musselburgh who led Tom Morris, the Keeper of Prestwick
s greens, by two shots.

3) A stone cairn to the west of Prestwick
s clubhouse, marks the first tee of the original 12-hole course on which the first Open was played. Six of the original greens are still played on today.

4) Prestwick hosted the first 12 Open Championships and then held it jointly with The Royal and Ancient Golf Club of St Andrews and with The Honourable Company of Edinburgh Golfers. Prestwick
s 24th and last Open Championship was held in 1925.

5) Only the Old Course at St Andrews has now hosted more Open Championships than Prestwick.

6) Prestwick shares a boundary with Royal Troon, the venue of the Open Championship in 2016. Turnberry is just 40 minutes away and Open Final Qualifying courses such as Kilmarnock Barassie, Glasgow Gailes, Western Gailes and Irvine Bogside are all within a 20-minute drive.

7) Mark Alexander is an award-winning photographer based in Fife. He works with golf clubs, resorts and tourism organisations across the world. His work also appears in numerous newsstand magazines and websites.

8) For more information about Prestwick Golf Club, please visit www.prestwickgc.co.uk

9) For more information about Mark Alexander, please visit www.markalexanderphotography.co.uk


For further quotes, interview opportunities and images, contact Yvonne Alexander on yvonne@thewordassociation.biz or call:

Office:             +44 (0) 1337 858 807
Out of hours:   +44 (0) 7976 369 260



Press release distributed by The Word Association www.thewordassociation.biz

Thursday, 29 May 2014

Cards available


I am proud to announce that my luxury greetings cards are now available at Etsy -


This is the first time I have used my photography to create a collection of greetings cards, and I am really pleased that my first batch is from my home town of St Andrews.

We opted for a heavier paper and the very best printing methods to create cards that feel and look really impressive. They’re also something a little bit different.

Using high-resolution photography rather than the tradition of golf ‘humour’, these cards are all about the course and the image. As a result, the cards can be used for invitations, birthdays and thank yous, as well as dropping someone a note just to stay in touch.


Pass on the link to anyone you know who loves golf, or perhaps order a few for yourself. 


Tuesday, 1 October 2013

Proud to be home


I have just posted new images of Forrester Park as part of a photography project I am working on with the Fife Golf Partnership. The idea is to shoot a series of courses around Fife that perhaps don't get the recognition they deserve.

It has been a fascinating exercise.

Despite growing up in St Andrews and bringing up my two sons with my wife in Fife, I haven't really had an opportunity to study in any depth the courses outside my front door, so to speak. I remember playing them as a kid and I have often driven past them wondering what they would be like to shoot, but more often than not my work has taken me further a field, until now.

Fife is awash with interesting, quirky and quality layouts that many visiting golfers have never heard of, nevermind seen. Now that I have had my chance to photograph some of them, I hope I have captured something of what makes them special.

Anyway, here's the link to the Forrester Park images. Let me know what you think.


 

Monday, 2 September 2013

New images


Just posted some new images of Ladybank Golf Club. As ever, these are best viewed by selecting the full-screen option on the right-hand side of the website window.
I will be working on more images this week so you can expect further galleries to follow soon.
Let me know what you think.
 

Tuesday, 13 August 2013

Links beauty


The summer in Scotland (the first for about six years) has been wonderful, producing ideal conditions for hard and bouncy fairways and slick and fast greens. At Muirfield and St Andrews, we saw Majors decided over historic courses that for once, bit back.

Now I know there is a deep love for all things links, but I wonder if our love of salt-laiden air and lively turf is purely derived from the playing experience, rather than aesthetic appreciation. As a photographer, I love shooting all kinds of courses – links, heathland, parkland, clifftop, resort; you name it, I’II shoot it. The objective is to select the features that make each course stand out. For me, a big part of what I do is discovering beauty in what I find in front of me.

A links course that has been exposed to the relentless sun and wind and then exhaustively managed to within an inch of its life, is a spectacle of humps and hollows that conjure up fear and excitement in equal measures. I have just finished processing a batch of images of a course that looks as wonderfully linksy as I have seen for a long time, but I wonder if the viewer sees it the same way.

We all know that seaside turf is special. The fun, difficulty and possibilities it provides makes links golf a joy. But, when you see a true links course, brown and bare, does this titillate like an image of Augusta would?
 
Let me know.
 

Monday, 8 July 2013

New images


After being on and off the road for a number of weeks, I have at last found time to update my blog which I have neglected shamefully.

Back in the office, I am preparing for a series of shoots here in Fife which are long overdue. I just hope the good weather continues.

In the meantime, check out my pics form a recent trip to Malaysia, which is a hot, humid and stunning place. Enjoy.

http://www.markalexanderphotography.co.uk/DalitBay/



Thursday, 21 March 2013

New e-brochure


Just updated my e-brochure. It contains examples of my course photography, editorial and commercial shoots. All together, a rip-roaring read! Let me know what you think.

http://issuu.com/markphotography/docs/mapbrochure_pub_3

Saturday, 16 March 2013

New pics of Ridgewood Lakes


New pics of Ridgewood Lakes Golf & Country Club now available (see link below). In the meantime, here's an excerpt from my Golf World article on Undiscovered Florida. Enjoy.

New greens please
Although the course is at the heart of a gated community, the houses are kept a respectful distance from the course, meaning you don’t have to interrupt someone’s barbeque to retrieve your ball should you hit a flyer. Best of all, it’s a genuinely good layout.

“It is more of a precision golf course – very target-orientated, but fair,” says McLoone. “There is a lot of room off the tee; you just need to know where to hit it.” And what distance to hit it - 14 holes have water and many have fairways with unseen inlets that demand accuracy rather than length. The result is a course that requires consideration off the tee and deftness around the greens – not what you would expect from a lakeland course in Florida.

Check out the full article at http://www.todaysgolfer.co.uk/Golf/Magazines/Magazines/Golf-World/

Here's a link to the pics: http://www.markalexanderphotography.co.uk/RidgewoodLakes/

Thursday, 21 February 2013

New images posted


In January, I was lucky enough to go the PGA Show in Florida. During my visit I shot a number of courses and thought you might like to see the results. The first link is posted below (the photographs are best viewed by clicking on the full-screen icon on the far right).

Let me know what you think.

www.markalexanderphotography.co.uk/SouthernDunes

Sunday, 17 February 2013

Party on!


Here is an excerpt from a Golf Management Europe article I wrote about making the most of a celebration. Enjoy.

CELEBRATE GOOD TIMES


Special anniversaries offer golf clubs a chance to let their hair down. Mark Alexander finds out how to celebrate in style

Every so often there comes a time when you just have to party. At golf clubs, these special occasions suspend normality and generate fervoured activity driven by specially formed committees. Anniversaries or special centenary dates need to be marked accordingly, and these committees are the ones to make it happen.

The team at Montrose Golf Links certainly did that last year when they invited just about everybody to the east coast of Scotland to celebrate 450 years of golf at the historic Montrose Medal Golf Course. “There simply wasn’t a downside,” says Alan Crow, chairman of Montrose Golf Links Limited. “A lot of people went away with smiles on their faces.”

Montrose is home to the fifth oldest course in the world where play was first recorded in 1562. Last year, the 450th Committee masterminded a series of events to mark this historic date including a re-enactment of the first locally recorded golf shot and a weekend of matches in which 450 golfers were invited to play - in the end, 522 took part.

Montrose’s blockbusting programme also included a junior open, a special exhibition in a local museum and the extension of the 11th hole to 450 yards. It was a year-long pageant of fun, but with all that going on, you might expect the coffers to reeling. Not so, says Crow who praises the input of local sponsors. “We got sponsorship from Glaxosmithkline, the local Rotary Club, the Round Table and individual businesses that wanted to make a contribution to our celebrations. Because of our generous sponsors [GSK contributed £4,000], the net costs to Montrose Golf Links Limited was £700 for the whole year.”


The complete article can be found at http://www.golfmanagementnews.com/gme/current-issue.html

Saturday, 1 December 2012

Searching for a golfing Christmas gift?


Struggling to think of a stylish Christmas present for a golf-mad loved one? Looking for the ideal corporate gift?

How about a stunning golf course print? With over 80 courses to choose from and prints available in almost any size, there’s a course and a print to suit just about every golf nut!

Check them out at www.markalexanderphotography.co.uk

Wednesday, 31 October 2012

Calendar release


HOME-GROWN SUCCESS FOR
GOLF PHOTOGRAPHER

International golf course photographer Mark Alexander has made a timely return to his hometown of St Andrews by providing all the images for the official 2013 St Andrews Links Trust calendar. The dramatic A3 publication features a selection of stunning shots of the Old, New, Jubilee and Castle Courses alongside iconic views over the Swilcan Bridge and several distinctive vistas across the famous links.

The Fife-based photographer, who was also commissioned this year to shoot the celebrated Spanish resort of La Manga for its 40th anniversary and Royal Lytham & St Annes Golf Club ahead of this year’s Open Championship, said he was thrilled to be involved in the calendar project. “It was a great honour to shoot the courses for the official Links Trust calendar, but for me it was particularly special because St Andrews is my home town. I grew up there; I went to university there, so it was wonderful to do something that would hopefully capture the essence of golf at its spiritual home.”

The striking calendar has also been a commercial success with stocks already running low. “We commissioned Mark to provide us with iconic views but also some different shots of St Andrews Links,” explained Kevin Liddle, retail manager at St Andrews Links Golf Shops. “We have been delighted with the response of our customers. Mark has captured the spirit of the Home of Golf wonderfully.”

It has been a busy year for the award-winning photographer, whose work regularly appears in golf magazines such as Golf Illustrated, Golf World and Golf Digest. Indeed his images have played a key role in the build-up to both the Curtis Cup at The Nairn Golf Club and the Irish Open at Royal Portrush.

More recently he has collaborated with Golf Course Architecture magazine to produce a series of prints celebrating the art of golf course design. “We were delighted to team up with Mark,” said Toby Ingleton the magazine’s publisher. “His photography captures the very best of golf course architecture. I could stand and stare at his prints all day. They really highlight the character and charm of these wonderful courses.”

Reflecting on what has been a packed schedule of appointments around Europe, Alexander said he was looking forward to an equally busy diary next year. “There is a lot of travelling in my job, but it pays off when you see the client’s reaction to the images,” he said. “This year I have been lucky to work with some great clubs, tourist organisations and magazines, and if I can do the same next year, I will be more than happy.”

To view Alexander’s work, visit www.markalexanderphotography.co.uk

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Note to editors:

1) Mark Alexander is an award-winning golf course photographer and established journalist. His work has appeared in consumer magazines, newspapers and b2b titles.
2) Alexander is based in Fife but travels across the world shooting golf courses for resorts, architects and golf clubs.
3) In 2009, Alexander picked up Creativefife’s Best Commercial Photograph award for a portfolio of images depicting Turnberry’s Ailsa course.
4) The St Andrews Links Trust calendar features a selection of stunning shots of the Old, New, Jubilee and Castle Courses. Each page also contains an interesting fact about the course featured that month. For more information visit www.standrews.org.uk/shop/Golf-Gifts-Gift-Packs/2013-CALENDAR-63103/BLACK-GOLD.aspx
5) For more information about the Golf Course Architecture prints, visit www.golfcoursearchitecture.net/prints
6) For more information about Mark Alexander, visit www.markalexanderphotography.co.uk.


Wednesday, 12 September 2012

The truth about photography

The Final Instalment

Creative and striking photography can raise the profile of a club to a new level. It can illustrate all the features that make golf courses special, compelling the viewer to make a booking or renew a membership.

But I would say that - golf course photography is what I do. It’s my passion and it’s my career. I shoot golf courses all around the world and one of the recurring trends I have noticed is that premier league clubs and resorts rarely question paying for good-quality imagery. There are exceptions, but generally they see it as an investment that will inspire visitors and maintain their lofty position. Another returning theme is that new golf developments eager to draw attention to their attributes, readily add photography to their must-do lists and assign a budget to pay for it.

If the big boys and new kids rely on it, why should photography be such an after-thought for everyone else? At a time when attracting visitors and maintaining members are high on everyone’s agenda, shouldn’t photography also be?

To read the whole story in its entirety visit www.golfmanagementnews.com

Tuesday, 4 September 2012

Why pay someone to photograph your course?


Why photography matters - part four

The idea of making a financial commitment to photography is a notion some clubs find puzzling. After all, why pay someone to photograph your course when a member will do it for free? As a result, the charity of an obliging member is often seized upon by clubs that need good photography but are unwilling to budget for it.

If the same policy was employed on the greenkeeping side, how would the course look if members were to cut the greens with their Flymos? It might save money initially, but the course would suffer in the long run, as would the club’s coffers. Similarly, using sub-standard images to market and promote your club could have a detrimental effect as visitors and potential members look elsewhere for their golfing inspiration.

The significance of photography is also being recognised elsewhere in the golf industry. “Over the years, high-quality photography has become increasingly important to our work in the field of golf course architecture,” explains golf course designer Martin Ebert. “At the initial stage of a project, we often have to use our own photographs but, if professionally taken images are available, they can be very useful in helping us illustrate our concepts. In fact, the better the photography, the more likely we are to convince the client, committee or members that the scheme we are proposing has undeniable merits.”

Ebert, whose work with Tom Mackenzie includes preparatory work at various Open Championship venues including Turnberry and Royal Lytham & St Annes, says the impact of professional photography can be extensive. “Our design input can be shown off in its fullest with inspired shots,” he continues. “That helps more people become aware of our portfolio and assists clubs in marketing their courses and the changes made to them. Not every course is blessed with the setting of the Ailsa Course at Turnberry, but good photographers will find the best angles and make the most of the morning or evening light using their imagination and state-of-the-art equipment.”

Part five follows soon...

To read the whole story visit www.golfmanagementnews.com